Seven Loyalty FUNdamentals

[To comment: larry at larrylitwin dot com]

On Monday, Sept. 22, 2015, “The Philadelphia Inquirer” carried a wonderful custer service story featuring Tom Burgoyne — the Phillie Phantic’s best friend. The following “Seven Loyalty FUNdamentals” come from Tom and DillonMarcus Executive Retreats. There is much more on their site.

  • Make them feel special and loved.
  • Make every encounter count.
  • Make it fun.
  • Put the right people in tyhe right positions and treat them right.
  • Be committed to excellence.
  • Bridge the divide between you and your customers.
  • Dance and be optimistic, no matter what the score.

GREAT advice. See similar advice in Larry Litwin’s The Public Relations Practitioner’s Playbook for (all) Strategic Communicators.

[To comment: larry at larrylitwin dot com]