Larry's Blog

Entries for May, 2013

$$$ for Public Relations Manager

[To comment:] CareerBuilder’s Debra Auerbach recently published “Talk your way into a new career. She says “Every job requires some degree of communication. And, for some jobs, communication is integrated into every aspect of the role. If you are a natural communicator — you are a strong public speaker, are good at storytelling and enjoy […]

Cover letters that sell

[To comment:] This article appeared in The Philadelphia Inquirer. It is copyrighted by MonsterWorldwide. Please visit Monster @ It is intended to help my students. By Kim Isaacs, Monster Resume Expert John and Linda applied for the same job. They were equally qualified, and each submitted an excellent resume that emphasized accomplishments, training, positive […]

Rhyan Truett named Litwin Family Medallion Recipient

[To comment:] On Sunday, May 5, 2013, Rowan University’s Public Relations Student Society of America hosted its annual Spring Gala — Graduation Dinner. Among award recipients was graduating senior Rhyan Truett of Pittsgrove, NJ. Rhyan was chsoen for the Litwin Family Gold Medallion for Outstanding Strategic Writing. Here is my intro for this special individual: […]

Promo Graduation story on “Landing that first job or internship”

[To comment:] Rowan University’s Public Relations Student Society of America (PRSSA) Chapter’s final PRomo (award-winning newsletter) for 2013 includes the following article that could help them get that first job. The story is below. (Formatting may be a problem, but the information is right on.) By M. Larry Litwin, APR, Fellow PRSA Whether you are a […]