[To comment: larry@larrylitwin.com]

Retired Philadelphia Inquirer columnist Bill Lyon wrote — in the July 29 edition — “Penn St. story a cautionary tale for us all” about his association with Penn State and Joe Patero. The entire column is worth the read http://www.philly.com/philly/sports/colleges/penn_state/20120729_Bill_Lyon__Penn_St__story_a_cautionary_tale_for_us_all.html?c=r.

However, for my Basic Public Relations writing students, here is one paragraph of SOUND advice It goes for every journalism major, as well:

The lesson is to be wary and judicious when erecting pedestals. Reporting 101: Gather the facts, check them, double-check them, have a checker check your checker. Logic 101: If a thing, or a person, is too good to be true, chances are it probably is.

[To comment: larry@larrylitwin.com]

 

 

 

Comments are closed.