Procter & Gamble ends soap opera sponsorship – a must read for Rowan U. and other advertising majors

December 10, 2010
PR Trends

As Professor Litwin has said in class, so many times: “The future is now and will (probably) change before this class …Read the Rest

PR Seminar for educators and news media

December 7, 2010
PR Trends

Delsea Regional High School in Gloucester County, New Jersey hosted a public relations seminar for Gloucester County schools and news …Read the Rest

12 holiday $$$ mistakes to avoid — from AP

November 28, 2010

This story has run in newspapers all over the United States and online via Associated Press. It may be excessive …Read the Rest

Special Thanksgiving Edition – Important safety tips if you plan on frying your turkey

November 25, 2010

[To comment:] This advisory message came from has been issued by the Runnemede (N.J.) Fire Department. It’s for those …Read the Rest

“Grow Your Business Through Networking”

November 21, 2010

On Friday, Nov. 19, Larry Litwin, APR, Fellow PRSA,  participated in the Chamber of Commerce of South Jersey networking workship. …Read the Rest

South Jersey Face: M. Larry Litwin

November 15, 2010
PR Trends

As requested. This appeared on former blog site. Here we go again. It does contain some effective strategic communication techniques: …Read the Rest

Public Relations playbook: some thoughts – Philly AdNews

November 8, 2010
PR Trends

TOOLBOX TOPICS – Reprinted from AdNews – Philly Ad Club – November -December 2010 Public Relations playbook: some thoughts  Every …Read the Rest

Traffic Light Cameras – Warnings must be posted near intersections

October 31, 2010

[To comment:] Traffic light cameras have become the craze in Southern New Jersey. If you try to run a …Read the Rest

Networking – It IS effective

October 24, 2010
PR Trends

Hone your networking skills now. Here’s start from M. Larry Litwin, APR, Fellow PRSA. Networking begins with a firm handshake, …Read the Rest

Portfolio Advice

October 17, 2010

To comment: Portfolios… With the trend toward brevity, my suggestion is…Limit your portfolio to you best “stuff.” A three-ring …Read the Rest